Editorial Perspective
Notion Capital is a London-based B2B SaaS specialist VC with 80+ portfolio companies including GoCardless and Tradeshift. Founded by serial B2B entrepreneurs, they invest $1–10M at Seed and Series A exclusively in B2B SaaS and cloud infrastructure. Their operational expertise in B2B SaaS metrics (CAC, LTV, NRR, payback period) is among the deepest in European VC. Best fit for PropTech B2B SaaS founders who have early revenue and need a VC that can help optimise their SaaS engine—pricing, packaging, sales process, customer success. They run a CEO Summit and extensive knowledge-sharing programme. Not for marketplace, consumer, or hardware PropTech models.
Investment Profile.
Check Size
£1.0M–£10.0M
Active Fund Vintage
2024
Investment Stages
Seed, Series A
Headquarters
London, UK
Investment Strategy.
The complete funding journey. This firm focuses on stages highlighted below.
Pre-Seed
$10K–$1M
Stage Focus
Proof of concept / Prototype
Growth Elements
- →Hiring
- →Product development
- →Early validation
Seed
$500K–$3M
Stage Focus
Product-market fit
Growth Elements
- →Hiring
- →Product iteration
- →Initial traction
Series A
$5M–$15M
Stage Focus
Revenue growth & scale
Growth Elements
- →Hiring
- →Development
- →Operations
- →Branding & Marketing
Series B
$15M–$50M
Stage Focus
Growth & expansion
Growth Elements
- →Hiring
- →Market expansion
- →M&A exploration
Series C
$50M–$200M+
Stage Focus
Large-scale expansion
Growth Elements
- →International markets
- →Acquisitions
- →Scale operations
Check Size for This Fund
£1.0M–£10.0M
Typical check size across all stages. Size may vary by stage and fund vintage.
Notable Portfolio.
GoCardless
Tradeshift
Star
80+ B2B SaaS companies
Recent Activity.
Active B2B SaaS investment from London (2024-2025)
Tomas M. Krogh
Fractional Chief Commercial Officer
I specialize in taking founder-led commercial engines apart until only the parts that work are left standing. Before advising, I operated-scaling a business from zero to the FT1000 list three years running and facilitating 10 billion DKK in property transactions. I don't write polite advisory decks; I give you the exact commercial reality check you need before an investment committee does it for you.
Commercial intelligence last verified on 22 April 2026. Public deal activity sourced via Crunchbase/Dealroom.
