Editorial Perspective
JLL Spark is the corporate venture arm of JLL—$340M+ deployed across 40+ PropTech startups since 2018. They run a dual strategy: Pull (strategic requirements from JLL business lines) and Push (identifying disruptors). This means your startup needs to solve a problem that JLL's commercial RE services actually face—building operations, tenant experience, transaction tech, sustainability compliance. Concrete VC is their appointed EMEA investment advisor, creating a funnel from Concrete's portfolio into JLL's client base. Best fit for B2B SaaS founders who can survive a corporate pilot process and whose product enhances JLL's service offerings. Not for consumer or residential plays.
Investment Profile.
Check Size
£1.0M–£10.0M
Active Fund Vintage
2024
Investment Stages
Seed, Series A
Headquarters
London, UK
Investment Strategy.
The complete funding journey. This firm focuses on stages highlighted below.
Pre-Seed
$10K–$1M
Stage Focus
Proof of concept / Prototype
Growth Elements
- →Hiring
- →Product development
- →Early validation
Seed
$500K–$3M
Stage Focus
Product-market fit
Growth Elements
- →Hiring
- →Product iteration
- →Initial traction
Series A
$5M–$15M
Stage Focus
Revenue growth & scale
Growth Elements
- →Hiring
- →Development
- →Operations
- →Branding & Marketing
Series B
$15M–$50M
Stage Focus
Growth & expansion
Growth Elements
- →Hiring
- →Market expansion
- →M&A exploration
Series C
$50M–$200M+
Stage Focus
Large-scale expansion
Growth Elements
- →International markets
- →Acquisitions
- →Scale operations
Check Size for This Fund
£1.0M–£10.0M
Typical check size across all stages. Size may vary by stage and fund vintage.
Notable Portfolio.
OpenSpace
CasaOne
Orbital Witness
HqO
Recent Activity.
$340M+ deployed across 40+ startups
Strategic portfolio alignment restructure (2024)
Investment Team.
Tomas M. Krogh
Fractional Chief Commercial Officer
I specialize in taking founder-led commercial engines apart until only the parts that work are left standing. Before advising, I operated-scaling a business from zero to the FT1000 list three years running and facilitating 10 billion DKK in property transactions. I don't write polite advisory decks; I give you the exact commercial reality check you need before an investment committee does it for you.
Commercial intelligence last verified on 21 April 2026. Public deal activity sourced via Crunchbase/Dealroom.